Clarity to Action

Shift from overwhelm to clarity and action with step-by-step guidance from your own Certified Groundwork Coach.

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Trusted by professionals, leaders, and those seeking clarity and ease.

Paxton Robertson, COO Panago Pizza

"Groundwork is a gift. Having the opportunity to be coached into the system was an absolute game changer for me."

The Path Can Be Difficult Alone

Many people who turn to coaching have too many things competing for their attention. They are caught in a struggle with stress and overwhelm when really, they need clarity and energy to focus on what matters.

Do you experience some of these challenges?

  • You find it hard to make decisions with ease
  • You can’t prioritize because it’s all urgent
  • You're overwhelmed by your to-do list, email inbox, and calendar
  • You’ve tried other systems and can’t implement them
  • You're stuck in a cycle of stress, overwhelm, and worry

It’s Not Your Fault

The world, our modern lifestyle, and our way of working create overwhelm, distraction, and a sense of unease. Add to it the advice most people hear is a jumble of unreasonable lifehacks and incomplete systems and it’s no surprise people feel burned out and fed up.

With Groundwork, there is a better way.

The Benefits

Experience the Power of Coaching

A Groundwork Executive Coach will help you reach your goals with clarity and ease (forget the hustle). Your Coach will teach you a new way of working that isn't about pushing harder - or procrastinating because you're exhausted - but that still sets you up to achieve everything that is important to you.

Your Next Steps

How It Works 

1. Book A Consult

Book a free 20-minute video call to let us know your challenges and goals. Learn more about The Groundwork System and the coaching process.

2. Connect With Your Coach

Schedule your initial coaching session where you will set the foundation for your learning, unlearning, and growth.

3. Attend Weekly Coaching Sessions

You and your Coach will work through The Groundwork System while tailoring it to meet the challenges you are facing in your work and life.

4. Practice In Community

At the end of your coaching program, connect with Alumni at monthly group practice sessions. *Continue with coaching as desired.

Want to know if coaching is right for you?

Book Your Free Consultation

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Taran Ghatrora, CEO & Co-Founder, BLUME

"Groundwork has made a profound impact on my personal and professional growth. It is a brilliant tool that has changed the way I approach my work, and has brought more balance and flow to my life."

Coaching Options

Find Out If Coaching Is Right For You

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Harpo Mander, Executive Director, 5X

"I highly recommend Groundwork Coaching to any ambitious, heart-centred leader. Groundwork will help you soar to new heights."

Meet the team

Amrita Ahuja

Founder, CEO

Inventor and visionary, Amrita is the force behind Groundwork. Her lifelong entrepreneurship journey has led her from design to health to marketing and beyond, and from Silicon Valley to Qatar to the Coast of the Pacific Northwest. Amrita is changing the game for productivity and peace, creating a paradigm shift for how we live and work. 

Chad DeAbreu

Director of Operations

Dedicated to fostering sustainable growth at Groundwork, Chad brings his experience as the founder of TradeBrain to optimize our systems so we can serve thousands of people every year. He is passionate about helping founders live without the stress and overwhelm that is so commonplace in entrepreneurship.

Kelly Tatham 

Groundwork Executive Coach

Tasked with conveying the power of Groundwork to a global audience, Kelly's work has been shown in Forbes, The Tyee, The Hollywood Reporter, Rabble, and on screens across North America. She is also a long-time activist working on climate and equity issues in Canada and brings a justice lens to her coaching at Groundwork.

Olivia Fromm

Groundwork Executive Coach

An author, business leader, and alpine rock climber, Olivia creates systems of ease and joy within organizations. Her mission is to make work fun. Serving as a Groundwork Executive Coach from Oregon, Olivia also has an MBA in Business Sustainability.

Cata Velicea

Groundwork Executive Coach

Helping people implement Groundwork all over the world from his home country of Romania, Cata also facilitates the continual development of our Groundwork Executive Coaches. He carries a black belt and has won several national karate championships. He is enthusiastic about supporting others to conquer overwhelm, especially as entrepreneurs and parents.

Eli Trindade

Groundwork Executive Coach

Eli has an expertise in HR Consulting and has spent his career leading People Departments in a variety of industries and company sizes for nearly 15 years. From start-ups to international companies across North America and Europe, he brings a people-centric approach to Groundwork Team Trainings and to coaching leaders at Groundwork.

Want to know if coaching is right for you?

Book Your Free Consultation

Book A Consult